Nationality for outstaffing

The main problem of finding remote employees, in addition to fraud and unprofessionalism, is the “We are Them” effect. If you are hiring a team of outsourcers, you may rightly be wondering if the final product will be suitable for the target audience. The concern that different nationalities often behave and perceive things differently has in many cases discouraged outsourcing initiatives.

In the case of outstaffing, you will have to deal with foreign developers and their cultural characteristics for a long time. In this case, information plays a key role. You must know and take into account the specifics of national thinking, traditions and cultural values ​​of your team in order to achieve mutual understanding and high productivity.

Our outstaffing program is part of an extended team model that we have been successfully implementing for almost 10 years. It is based on the following approach:

Carefully study the national characteristics of the client using the 360-degree method. Avoid bias and take into account the specifics of their culture, regardless of their geographical location.

The only way not to miss chances for a profitable relationship due to insufficient knowledge of the interlocutor's culture is to learn the best about his nation. This practice will not only serve as a good start to a long-term partnership, but will also demonstrate your respect for your partner.

Hire people, not just employees

First, let's clarify what "outstaffing" is. This concept has similar features with outsourcing, but there is one non-obvious difference. Outstaffing involves hiring employees in the same way as members of an internal team. That is, you expand your internal staff with a remote team that respects all legal regulations, corporate culture, beliefs and goals of your company.

This is  here we understand how these two are so different. When you hire outsourcers, you only do so to get a specific product, in our case, a website or a mobile app. Outstaffing means outsourcing part of your production process, whether it's code development, design, or growth strategies.

In this case, you hire employees based not only on their skills, but also on many other factors such as:

• Nationality
• Cultural affiliation
• Religious affiliation
• social standards
• stereotypes